Don’t have time to add a business major to your current major? Completing a minor would be a great way to get your feet wet in the world of business and supplement your current major.
The BA minor is designed to provide you with the fundamental building blocks of business in the areas of accounting, management, law, and economics. The minor could be paired up with several majors across campus to help you with your desired career path. For example:
- A biology major paired up with a minor in business might help in case you want to open your own physical therapy clinic, or work in healthcare administration.
- A preK-4 education major coupled with the business minor may help with a career as an administrator or principal of a child care development center.
- A political science major paired up with a minor in business might help with a career as a lobbyist for business organizations, or managing a non-governmental organization.
- A communications major paired up with a minor in business might open up new possibilities in public relations or advertising.
The Business Administration minor requires 24 credits of coursework:
- AC 101 - Introduction to Accounting
- EC 101 - SSC Principles of Macroeconomics
- BA 265 - Management and Organizational Behavior
- BA 330 - Legal Environment of Business
- Two Business electives at the 200-level or above
Our Data Analytics minor is designed to provide students with an overview of big data, one of the most prominent, in-demand, and growing fields. You will gain the ability to manage, process, analyze, and interpret data through taking a variety of courses across several fields in preparation for a career in a business environment.
Further information can be found on our Data Analytics minor page.
Students who complete the minor will be required to take courses in computer science, data analytics, and mathematics, in addition to an approved Massive Open Online Course (MOOC). These courses include:
- DAT 200 – Data Analytics I
- DAT 300 – Data Analytics II
- DAT 358 – Machine Learning in R
- CS 113 – NPS The Power and Beauty of Computing or 121 Computer Science I
- MA 251 – Probability and Statistics
- MA 252 – Statistical Methods in Research or EC 410 Econometrics
- DAT 400 – Data Analytics Capstone
The focus of the Family Business and Entrepreneurship minor is on entrepreneurial family businesses and new ventures and their use of innovation as the main growth engine. The minor develops the skills needed to lead and perform effectively as a member of a family business and to recognize and capitalize on opportunities to launch new ventures. The program provides students with hands-on skills through internship and externship activities, mentoring and networking opportunities, applied projects and live case studies and guest speaker lectures offered by enterprising families and new ventures. The S. Dale High Center for Family Business at Elizabethtown College strongly supports the minor. Students who plan on pursuing a career in a family business or entrepreneurial sector after graduation are particularly encouraged to enroll. Ultimately, the capabilities learned through the minor are essential for the success of any business regardless of its size and scope.
Open to all majors including Accounting, Business Administration, and International Business. The Business Administration and International Business students who enroll in the minor will need to pursue a different concentration than Entrepreneurship and Family Business.
For further information, contact the Family Business and Entrepreneurship Program Director, Dr. Petru Sandu, Department of Business.
The Family Business and Entrepreneurship minor requires 20 credits of course work:
- FBE 380 – Entrepreneurship
- FBE 384 - The Family as Entrepreneur
- FBE 385 - New Venture Creation
- FBE 494 - Family Business Governance and Succession Planning
- One Business elective
Business Electives:
- AC 101 - Introduction to Accounting
- EC 102 - Principles of Microeconomics
- PSY 105 - Introduction to Psychology
- BA 265 - Management and Organizational Behavior
- BA 330 - Legal Environment of Business
- FBE 450 - Entrepreneurship in Emerging Economies
- FBE 470-474 - Internship in Family Business and Entrepreneurship
You don’t have to wait until you graduate to start your own business. Alumna Sarah Lanphier '09 started a granola company in her senior year at Etown to support her triathlon team. She transformed it into a successful family business after graduation.
Our lacrosse fanatics did it, too!
The Economics Minor is intended for students with a strong interest in economics who are majoring in business, accounting or other fields. The minor should especially benefit students interested in pursuing an MBA program, going to law school, or working in the quantitative field. The minor can be added easily to almost any major at the College.
The Economics Minor requires 20 credits of course work:
- EC 101 - SSC Principles of Macroeconomics
- EC 102 - SSC Principles of Microeconomics
- EC 301 - Intermediate Microeconomics
- EC 302 - Intermediate Macroeconomics
- One Economics elective
The Finance minor is a great addition to any program, for students interested in investment, financial planning and financial transactions such as mergers and acquisitions.
The Finance Minor requires 24 credits of course work:
- AC 101 - Introduction to Accounting
- FIN 325 - Corporate Finance
Any four of the following:
- FIN 327 - International Financial Management
- FIN 412 - Financial Derivatives - Futures and Options
- FIN 420 - Financial Institution Management
- FIN 424 - Investments
- FIN 425 - Advanced Financial Management
The marketing minor is designed to offer students an in-depth exploration of the role the discipline plays across all organizations and in relation to other business functions. Students will develop an understanding of the foundational aspects of marketing, learn how to apply marketing principles, explore the ethical implications of the discipline, and discover the varied career paths available in marketing that may be of interest to those completing other majors.
The Marketing Minor requires 20 credits of course work:
- MKT 215 - Principles of Marketing 4.00 Credits
A minimum of three courses must be at the 300 or 400-level and designated as marketing within the School of Business. Currently accepted courses include:
- MKT 311 - Marketing Research 4.00 credits
- MKT 312 - Promotions Management 4.00 credits
- MKT 313 - Retail Marketing 4.00 credits
- MKT 314 - Sales and Sales Management 4.00 credits
- MKT 315 - Digital Marketing 4.00 credits
- MKT 319 - Consumer Behavior 4.00 credits
- MKT 416 - Marketing Management 4.00 credits
- BA 476 - Business Cooperative Variable (5.00-12.00 credits) (a maximum of 4.00 credits count towards the minor)
- MKT 496 - Category Management Seminar 4.00 credits
- MKT 498 - Seminar in Marketing 4.00 credits (various topics)
One elective may come from the following:
- COM 130 - Visual Communications 4.00 credits
- COM 351 - Public Relations 4.00 credits
- EN 285 - HUM Business Writing 4.00 credits
- PSY 105 - SSC Introduction to Psychology 4.00 credits
The Business department works closely with other academic departments across campus to collaborate on curriculum and teaching for our interdisciplinary minors. These minors are a great addition to your studies if you have interests in multiple areas or goals to enter a very specific career. There are a number of minors that the Business department supports, including: