Business Administration

Leadership in Business

Study at one of the top Business Administration programs in Pennsylvania. A Business Administration degree from Elizabethtown College provides you with a comprehensive education and the solid foundation you need to enter a variety of business and leadership careers. Whether you are looking to start your own business or work up to managing one, our flexible program will provide you with the necessary skills and business acumen.

Meet Our Faculty Course Catalog

Business Administration Concentrations

Our Business Administration major is flexible, yet specialized. You'll choose from one of six concentrations to help you develop specific skills and explore your areas of interest within business.

Accounting

A concentration in accounting will help you better understand how financial statements of an organization are prepared for presentation to the investing public. This knowledge will help you as a business leader to understand and assess the financial implications of business decisions and the effect these decisions may have on your company's ability to obtain additional capital.

Economics

A concentration in economics enables you to understand decision making by consumers and firms, the allocation of resources in society, and the role of government in a market economy.

Entrepreneurship and Family Business

The goal of our Entrepreneurship and Family Business concentration at Etown is to nurture an entrepreneurial mindset that inspires an entrepreneurial life that goes beyond launching a start-up or owning a business. Entrepreneurship is also about being entrepreneurial while working for others or getting involved in the community and becoming a social entrepreneur.

Finance

The finance concentration teaches you about the principles of investing, financial institutions management, foreign-exchange risk management, and financial transactions such as leasing, mergers, and acquisitions.

HR & Talent Management

Our Business HR & Talent Management concentration sharpens your soft skills, such as emotional intelligence and communication, helps you discover your unique leadership style, and improves your ability to work with diverse people in a team setting. It also focuses on essential human resource competencies, advanced legal principles, and managing technology and innovation in a changing environment.

Marketing

Every company asks about its customers: What do we know about them? How do we get and keep them? Why should they buy from us? In marketing, we are chiefly concerned with being better at satisfying the customer than our competitors can. If we manage that, we bring in money to pay the bills and put food on the table. If we don’t, the company sinks for want of customers. Interested in ensuring your company’s growth? Come join us in marketing.

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Learn the Ropes

At Etown, every student who wants an internship or co-op can complete one. Our students complete one or more internships before they graduate, whether that’s with a Big Four accounting firm, a Fortune 500 company or a small family business in central Pennsylvania. At Etown, 100% of students who completed a co-op with the Hershey Company were offered a full-time position after graduation!

Internship Opportunities

The School of Business pairs you with an advisor from your chosen area of concentration. This professor works with you to choose courses and obtain internships that best prepare you for a career in your field of interest. Located in central Pennsylvania, our Business Administration major is well-positioned to connect you with both large and small companies to help you gain experience and hone your business skills. This preparation has helped our business students obtain jobs and internships in a variety of companies. Some of these companies include: Armstrong World Industries, Coca-Cola Enterprises, Ernst & Young, High Construction Company, The Hershey Company, Kellogg Company, Procter & Gamble, Lancaster General Hospital, Vanguard and Wells Fargo.

What Can I Do With a Degree in Business Administration?

By studying business theories, students can learn more about the world of business. Students who study business administration learn how to apply knowledge to help solve problems and how to manage large groups of people. These skills could lead them to careers in marketing, finance, human resources, sales, or any number of other fields. Students explore careers such as, Procurement Officer, Office Administrator, Human Resources Manager and Advertising & Marketing roles.

Business Administration Minor

Don’t have time to add a business major to your current major? Completing a Business Administration minor would be a great way to get your feet wet in the world of business and supplement your current major. The minor is designed to provide you with the fundamental building blocks of business in the areas of accounting, management, law, and economics.

After Graduation

Etown Business Students are Ahead of the Game

More than 95% of Etown graduates find a job in less than a year. That’s faster than the national average of 50%. In fact, many of our students receive job offers before they graduate! Companies that employ our students include: